Privacy Policy

We are grateful about your interest in our website and our company.

Protecting your personal data when collected, processed (this covers storage, amendment, forwarding, blocking and deletion) and use when you visit our homepage is of utmost importance to us. Your data are protected within the framework of the statutory regulations, and are stored in a secure operating environment that is not accessible to the general public.

Below you will find information as to which data are collected during your visit to our website, and how these data are used:

1. The Collection, Processing and Use of Personal Data
Personal data are individual pieces of information concerning the personal or factual circumstance of a specific or specifiable natural person, including, for example, your name, postal address and telephone number.

In principle, none of your personal data are collected, processed and/or used during your use of our website. Personal data are only collected by Trend Food International GmbH when you voluntarily provide us with such data or corresponding legal provisions permit the collection of your data. The personal data which you voluntarily submit are only saved and used by Trend Food International GmbH for the purpose for which you have provided them to us; e.g. for receiving a newsletter, using personalised services, or receiving information about product updates, new products or research findings concerning future product ideas or improvements.

2. The Collection, Processing and Use of Usage Data
The term “usage data” refers to data which you do not actively provide, but that can be passively collected while, for example, you are exploring a website. The collected data help us to find out which information is the most interesting for our customers, and which offers are the most popular. If you do not wish to help Trend Food International GmbH to improve the website, you may ‘unsubscribe’ from the website analysis by disabling Java Script on your computer.

3. The Transfer and Deletion of Personal Data
Your personal data will only be passed on to third parties or otherwise transferred when this is required for the purpose of contract settlement and/or for invoicing purposes, or you have given prior consent to such a transfer. You are entitled to withdraw your consent, with future effect, at any time.

The personal data collected by Trend Food International GmbH will not be passed on to third parties without permission. Insofar as Trend Food International GmbH passes personal data on to third parties, in particular to partners, to the legally permitted extent or within the framework of your consent, these data shall be covered by the German Federal Data Protection Act (BDSG) and other statutory regulations. Trend Food International GmbH will only transfer your personal data to establishments entitled to receive information (e.g. authorities) if Trend Food International GmbH is obliged to do so under statutory regulations or by order of the court.

The deletion of the saved personal data will occur when you withdraw your consent to storage of the data, when your information is no longer required to fulfil the purpose for which it was stored, or when the storage is unreliable for other statutory reasons.

4. The Right to Cancellation and Information
You have the possibility to cancel your registration and the storage of your personal data connected to this at any time. You may do so by sending us an e-mail, or by postal notification of cancellation: / Trend Food International GmbH, Neuer Zollhof 3, 40221 Düsseldorf, Germany. In this case, we will immediately delete all of your data that we have stored. Please bear in mind that your opposition to the use of your data, and the use of your data within the framework of a campaign that is already underway, may conflict with each other for technical or organisational reasons. You retain control of all personal data which you provide to Trend Food International GmbH online.

We will, on request, inform you in writing as to whether and, if so, which of your personal data has been stored by Trend Food International GmbH in accordance with the applicable statutory regulations. Please send your request to: / Trend Food International GmbH, Neuer Zollhof 3, 40221 Düsseldorf, Germany.

If you have any questions, suggestions or comments on the issue of data protection, or if you wish to change, update or amend personal data that has been stored by Trend Food International GmbH, please contact us at: / Trend Food International GmbH, Neuer Zollhof 3, 40221 Düsseldorf, Germany.

5. The Use of Cookies
Cookies are files that are placed on the hard drive of your computer by a website in order to automatically recognise your computer when you next visit the website. With the help of cookies, communication between our service and your computer can be improved and used to make our website even more user-friendly and convenient. Trend Food International GmbH only uses cookies on its website where this is sensible in order to improve online use. You can reject cookies by changing a corresponding setting in your browser. Most browsers accept cookies automatically. You can, however, activate the storage of cookies on your hard drive, or set up your browser so that it informs you as soon as cookies are sent.

6. Google Analytics
This website uses Google Analytics, a web analysis service of Google Inc., USA, in order to facilitate an analysis of use of the website. Information about your use of our website, including your IP address (Internet protocol address), which is generated through use of Google Analytics is transferred to a Google Inc. server in the USA, where it is stored. Google will only use this information to analyse use of the website by producing evaluations and graphics which have been made anonymous and concern the number of visits the number of pages accessed by each user and so on. We only use these for purposes of our own market research and, above all, for the optimisation and needs-based design of our website. Further information about the technology used by Google can be found at

7. No Liability for Partners’ Websites On our web pages we refer to various partners who offer their own websites and Internet services. These generally have their own data privacy policies. Trend Food International GmbH assumes no liability for these policies, which bear no connection to our company.

8. Amendments to the Data Privacy Policy
Trend Food International GmbH reserves the right to make amendments to this Data Privacy Policy in compliance with the applicable data protection regulations.